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Cetaphil Celebrates 75 Years of Sensitive Skincare Leadership

The brand dedicated to sensitive skin needs for over 75 years marks the occasion with new campaign, 12 new products, and inclusivity commitments.

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By: Lianna Albrizio

Associate Editor

Cetaphil marks its 75th anniversary this month by announcing a commitment to keeping consumers with sensitive skin as the core focus through ongoing innovation and improving inclusivity within dermatology.   “For 75 years, our sole focus has been to use science to understand and treat the unique needs of sensitive skin,” said Lisa Morris, general manager of the consumer business US. “Throughout our history and as we look to the future, we will continue to push the boundaries of inn...

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